Distribution and channels

Show up in Google Shopping without paying for the click

Google shows organic product results next to the paid ones. Getting into them is mostly a question of feed quality, which is the part Cobiro was built for.

What it does

Traffic you do not bid on.
Free listings sit alongside Shopping ads, and the click costs nothing.
The same feed does the work.
The enriched, rule-corrected feed behind your paid campaigns is what makes you eligible for the free ones.
Complete products win more of it.
Missing attributes are the usual reason a product does not appear. Enrichment fills them before the feed goes out.

How it works

  1. Connect Merchant Center

    Use a Cobiro Merchant Center or connect the account you already have.

  2. Send a complete feed

    Rules and enrichment fill in the fields Google requires before your products are reviewed.

  3. Appear

    Approved products show in Google's free listings, and the same feed powers your paid Shopping campaigns.

Questions

Do I have to run ads to get free listings?
No. Free product listings do not require a campaign. Most stores run both, because one feed serves both.
Why are some of my products not showing?
Almost always a data problem: a missing attribute, a category Google cannot read or an image that does not meet its requirements. Cobiro shows you which products are incomplete and fills what it can.

Related features

Paid Google Shopping (CSS) 
Run Shopping ads on the same feed through Cobiro's Google CSS, at roughly 20% lower cost per click.
Channel distribution 
Feed distribution is free on every account, with no per-channel fee.

Get your products into Google's free listings

Create a free account. Feeds, rules and distribution are free, and no credit card is required to start.

Ready to turn your store feed into sales?

Get started in less than 5 minutes. No credit card required.

Upgrade your store.

Better images and video for every product in your store.

Better images and video for every product in your store.

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