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From image to video: cinematic product ads in a few clicks

Video is the most persuasive format in ecommerce, and it used to be the most expensive to produce. Cobiro puts the world's best AI video models behind a few clicks, so the product photo you already have becomes a cinematic ad before your coffee cools.

Video is where the attention went

Feeds are full, attention is short, and moving images win it. Video consistently out-performs static imagery on click-through and engagement across Meta, TikTok and YouTube, and the platforms reward it with cheaper reach because it keeps their users watching.

Yet most stores still advertise with static photos, because production was the bottleneck: a video per product meant a shoot per product. That maths never worked for a catalogue.

Veo 3.1, Seedance and the best of the field

Cobiro gives you direct access to the strongest video models on the market, including Google's Veo 3.1 and ByteDance's Seedance, under one roof. We benchmark them on real product footage and route each job to the model that handles it best, so you always generate with the current state of the art.

And because Cobiro buys generation capacity at aggregate volume, it is typically 10-15% cheaper than going directly to Google, ByteDance and the other providers for the same output.

Templates, avatars and scenes do the hard part

Great AI video is mostly great setup, and the setup is done. Instead of engineering prompts, you pick from building blocks we have already tuned:

• Ad templates cut for each channel: vertical for TikTok and Reels, square for feeds, 16:9 for YouTube.
• Avatars that present, wear and use your products on camera: no casting, no usage rights to negotiate.
• Scenes that give your product a world: a close-up on marble, a morning kitchen, a street at golden hour.

One photo in, campaign-ready video out

Start from the image you already have, whether a packshot or a generated lifestyle shot. Describe what should happen, or let a template decide, and Cobiro returns a crisp 1080p clip cut for the placement it will run in: an 8-second hook for paid social, a product spin for the listing, a lifestyle scene for the brand feed.

What used to take a production company a quarter now takes a few clicks, which changes video from a campaign luxury into something you generate per product, per audience, per season.

Made to be distributed

Videos land in your Cobiro asset library next to your images, ready to publish to Meta, TikTok and YouTube, and to your product feed itself, now that Google surfaces video alongside Shopping listings.

The stores that adopt video first in each category are buying attention at a discount. With the production cost gone, there is no longer a reason to be second.

Read why video in Shopping feeds changes the game →